Running a coaching business is not just about helping clients achieve their personal and
professional goals – being successful requires you to manage the administrative and financial
side of the business well too.
Many coaches struggle with the financial aspects of running a coaching business, from pricing
their services to managing expenses and taxes. In this article, we will discuss some essential
tips on how you can, as a life coach, manage the financial aspects of their coaching business.
Determine Your Pricing Strategy
Determining your pricing strategy is an important aspect of managing the financial aspects of a
coaching business. It is crucial to set a rate that is both competitive and reflects the value of
your services. Many coaches charge an hourly rate, while others charge a flat fee per session or
a package rate. When deciding on your pricing strategy, consider factors such as your level of
experience, credentials, and the market demand for your services.
Haven’t figured this out yet? Get all the information you need in our comprehensive guide to
pricing strategies for your coaching business.
Separate Personal and Business Finances
One of the first steps in managing your coaching business finances is to establish clear
separation between your personal and business finances. Open a separate bank account for
your coaching business and use it exclusively for all business-related transactions. This
separation will make it easier to track and manage your income, expenses, and taxes.
Additionally, consider obtaining a separate credit card dedicated to your business expenses to
maintain a clear distinction.
Keep Track of Your Expenses
Keeping track of expenses is crucial for managing the financial aspects of a coaching business.
Once you have a separate business account, it should become easier to maintain accurate
records of all business expenses, including office supplies, marketing expenses, travel
expenses, and any other expenses related to running the coaching business. This will help you
keep track of your cash flow, manage your budget, and plan for future expenses.
An effective way to track all your expenses is to use an expense tracking app – if you’re running
a one-man coaching practice, examples of expense-tracking platforms include the popular Mint
or the comprehensive QuickBooks Self-Employed.
Create a Budget and Track Expenses
Developing a budget is essential for maintaining financial stability and planning for the future.
Start by identifying your fixed and variable expenses, such as office rent, software subscriptions, marketing costs, and professional development. Set realistic revenue goals and allocate resources accordingly. Regularly track your expenses to ensure you stay within your budget and identify areas where you can cut costs or optimize spending.
Establish an Emergency Fund
Establishing an emergency fund is another important aspect of managing the financial aspects
of a coaching business. Coaches should set aside a portion of their income for emergencies,
such as unexpected expenses or a drop in revenue. Having an emergency fund can provide
peace of mind and help you weather any financial storms that may arise.
Implement Effective Invoicing and Payment Systems
Establish a streamlined invoicing process to ensure timely payments from your clients. Utilize
professional invoicing software or templates to create and send invoices that include clear
payment terms and deadlines. Consider offering multiple payment options to make it
convenient for clients to pay, such as credit cards, PayPal, or bank transfers. Regularly follow up
on overdue payments and consider implementing late payment fees or discounts for early
payments to encourage timely remittance.
Having difficulty getting clients to pay on time? This blog post has some tips & strategies.
Hire a Professional Accountant
Hiring a professional accountant is an important step in managing the financial aspects of a
coaching business. An accountant can help coaches stay on top of their taxes, manage
expenses, and provide financial advice. It is important to hire an accountant who specializes in working with small businesses or independent contractors, as they will be familiar with the
unique financial needs of entrepreneurs.
Managing the financial aspects of a coaching business can be challenging, but with the right
strategies and tools, it can be done successfully. Determining your pricing strategy, keeping
track of expenses, establishing an emergency fund, and hiring a professional accountant are a
few key steps to take to manage your finances effectively. By implementing these strategies,
you can focus on what you do best – helping your clients achieve their goals.
1. How can a life coach determine the right pricing for their coaching services?
To determine the right pricing for coaching services, a life coach can consider their level of
experience, credentials, market demand, and competition. They can also research industry
standards and market rates in their area.
2. Why is it important for coaches to keep track of their expenses?
Keeping track of expenses helps coaches manage their cash flow, stay on top of their budget,
and plan for future expenses. It also makes tax season easier and helps coaches make
informed financial decisions.
3. What are some common expenses that coaches should keep track of?
Common expenses that coaches should keep track of include office supplies, marketing
expenses, travel expenses, website hosting fees, and other such expenses related to running the
4. How can coaches establish an emergency fund?
Coaches can establish an emergency fund by setting aside a portion of their income each
month or setting up an automatic transfer to a separate savings account. It’s important to have
at least 3-6 months of living expenses saved in the emergency fund.
5. What are the benefits of hiring a professional accountant for a coaching business?
A professional accountant can help coaches stay on top of their taxes, manage expenses,
provide financial advice, and ensure compliance with accounting regulations. This can save
coaches time and money in the long run and provide peace of mind knowing that their finances are being handled professionally. An accountant can also help coaches make informed financial decisions and provide valuable insight into their business’s financial health.
Simply.Coach is an enterprise-grade coaching software designed to be used by individual coaches and coaching businesses. Trusted by ICF-accredited and EMCC-credentialed coaches worldwide, Simply.Coach is on a mission to elevate the experience and process of coaching with technology-led tools and solutions.