5 ObstaclesPreventing You From Making a Full-Time Livingas a Coach
And how to overcome them
Unclear Offer
If you are unclear about what youwant to offer, your target audiencewill never be convinced. Thisincludes your services and yourlimitations.
The offer must be clear and shouldaddress a specific problem.
Poor Targeting
To be recognised as an expert, it iseasier to focus on a specific area ofexpertise. This constitutes yourniche.
In the same way, you will have to
precisely determine your target
audience
Undefined Strategy
It is necessary to set up a well-defined marketing strategy in order to attract the target audience.
Establishing a strategy allows you to align your values with the different communications you will carry out to make yourself known.
Lack of Self-Confidence
Not feeling legitimate can block you from taking on projects that are in your area of expertise.This prevents you from evolving and also developing your business.
Thus, it is necessary to work on
yourself in order to gain confidence.
Conflicting Feelings
Around Money
The fact that helping someone else is requires charging them can often become a barrier for a coach.
To overcome this, you need to work
on your beliefs around money and
think in terms of the value you are
adding to their life.
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