12 sales & marketing strategies for your life coaching website 

Regularly publish content to address common life challenges, personal development topics, and so on. Offer free resources like e-books or guides in exchange for contact information.

1. Targeted content creation 

Share your personal journey and experiences as a life coach. Authenticity can be a powerful tool in connecting with your audience on a deeper level.

2. Personal branding 

Create individual pages on your website for each of your coaching services, such as career coaching, relationship coaching, or stress management.

3. Specialized services pages

Make it easy for potential clients to book coaching discovery sessions directly from your website. Use online scheduling tools that sync with your calendar and send automated reminders.

4. Online booking & scheduling

Implement tools like Google Analytics to monitor your website's performance, using data on user behavior, traffic sources, and conversion rates to make informed decisions.

5. Analytics & A/B testing

Read the blog post for the rest of the strategies plus details for each!